Seeing the students see themselves as leaders of the future and putting it all out there to show the judges (their Board of Directors) how passionate they are about their “company,” their team and their knowledge of how they ran the various aspects during the competition is so inspirational. The students end up being so proud of what they’ve learned and accomplished that I wish more students could have the same experience. These students are definitely differentiating themselves, as are the universities that support their participation. The value of the experience is academic, as well as a lesson in leadership and teamwork. The simulation is very comprehensive and gives them a very real-world opportunity to run a company. It’s a lot of work but students are so excited to be a part of it. Especially once is done!!!